Search Engine Optimisation (SEO) is all about maximising your online presence in order to rank organically on a search engine results page (SERP). While this includes optimising your website, your presence on social media can …
7 hacks to grow your Facebook Page Following
Facebook makes your brand extremely accessible, providing an informal yet professional way of connecting with your target market. That may sound all well and good, but how do you get this said target market to …
7 essential content ideas for strategic Instagram Posts
Success on the Instagram platform is dependent on the quality of content – both visual and textual, in order to facilitate engagement and expand your follower base. Content can be used strategically, telling your brand …
6 essential elements which maximise your Instagram Profile
Your Instagram Profile is the key point where your followers and people conducting searches, can find information about you or your brand. Think of it as your home page on the platform, where you write …
5 tips on writing impactful posts for LinkedIn
A LinkedIn post is basically a status update – letting your audience know what’s news with your brand and sharing new updates about significant developments in your industry and company. It is also an ideal …
4 creative ways to use your Company Page LinkedIn banner
The LinkedIn banner appears along with your company logo at the top of your LinkedIn Company Page. The banner creates a context or your logo and company, providing insight into your brand’s services and offerings. …
5 major benefits of having a LinkedIn brand presence
As the go-to social media business platform, your brand’s presence on LinkedIn is the ideal place where you can connect with your target market and develop relationships with potential leads. If you are still waiting …
How to write a good LinkedIn Summary for your brand
You have 2000 characters to write a good introduction. Keep in mind that only the top half or so is visible which means that you want to have the most important content at the beginning …
5 key components which maximise the impact of a Facebook Page
As of June 22 2017, Facebook reached a new milestone of 2 billion users, making the social media platform an essential part of any marketing plan. Facebook makes this possible with Facebook Pages, giving your …
6 reasons why your business should be on LinkedIn
LinkedIn has some 500 million users on its business-focused social network, with 4,000,000 monthly active Australian Users recorded in May 2017. Used correctly, LinkedIn is a networking tool which can facilitate expansion of your customer base while …
How to connect and engage with your ideal customers on Facebook
Facebook’s new algorithm resulted in a substantial decrease in the organic reach of business posts as part of Facebook’s focus on providing an engaging experience for users. Added to this fact is the increase in …